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TLS Seminars Brand
Project type
Event Brand
Date
2023-2024
A brand identity created for TLS Seminars, a series of tax and legal events developed during my time at PwC. The concept, “Shaping Tax Futures, Piece by Piece,” combines the beauty of traditional Middle Eastern mosaic patterns with a modern visual system for tax-focused events.
Each tax topic is represented through its own unique mosaic element, coming together to create one cohesive and flexible brand.
The identity was designed to work across multiple event touchpoints, including slide decks, stage screens, roll-up banners, badges, notebooks, and other printable materials, creating a consistent experience that feels professional, regional, and memorable.
Copyright & Attribution Notice
This work was created during my employment with PwC Middle East. All trademarks, content, and intellectual property rights associated with this project belong to PwC Middle East. The work is presented solely for portfolio and professional showcase purposes to demonstrate my contribution and design experience.



























