02 / Selected work
QAFCO
One shape. Three ESG pillars.
The idea
Three distinct pillars.One visual language.
The brief was to give environmental, social and governance their own identities, while keeping the report cohesive.

A shared starting point
Built from
the same leaf.
I developed three symbols from a shared leaf shape, giving E, S and G distinct identities within one visual language.
A wheat/tree form for environmental sustainability. A human figure for social impact. A scale for governance.
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QAFCO 2024 ESG Report. Designed at Tarjama in 2025. QAFCO retains its report content and trademarks.





